Great Article at New Left Project

Coercion and Comic Sans: How “Positive Thinking” Became Capital’s Latest Weapon

"How to respond? After all, the fluffy demeanour of the love-bombers, those pretty posters all in Comic Sans, are merely the façade for brutal coercion - job cuts, withdrawal of benefits, workfare. It is tempting either to roll the eyes and dismiss all this as harmless, if deluded; or to join the true believers. But Comic Sans and coercion go hand in hand. They are a weapon in the latest wave of the attack by capital on labour, with deep roots going back far into the last century. They highlight the significance of the workplace, and the training centre, as a continuing site of struggle, and, crucially, they depend on you and me surrendering any sense of our own agency within it."

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    "As a parting shot, the A4e millionaires cut job seekers a break: “It is unrealistic to think you will be 100% positive...
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